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How New Wheel uses Jotform to scale its e-bike business
Discover how New Wheel, a thriving electric bike business in San Francisco, leverages Jotform to streamline operations, scale efficiently, and simplify workflows as they expand to multiple locations across the Bay Area.
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Case Study Results at a Glance
Processed service requests
5000+
Reduction in Operational Complexity
Approx. 40%
Increased Efficiency
Approx. 40%
New Wheel
Industry:
Retail & E-commerce
Company Size:
Small
Use Cases:
Conditional logic, E-signature capture forms, Dynamic mobile forms, Jotform Apps
About
Founded in 2010 by Karen Wiener and Brett Thurber, New Wheel is a San Francisco-based electric bicycle business committed to inspiring people to switch from cars to electric bikes. With its first shop in Bernal Heights, the company has grown to four locations across San Francisco, Marin County, and Oakland. Known for providing innovative solutions for navigating the city’s steep hills, New Wheel has become a vital part of the local biking community.
Challenge
As New Wheel expanded its operations, managing the complexity of multiple locations and handling business-critical tasks like appointment scheduling, payment processing, and data sharing became increasingly difficult. With their focus on providing exceptional customer service and scaling sustainably, New Wheel needed a flexible and efficient solution to standardize workflows, track business metrics, and simplify operations.
Solution
To address these challenges, New Wheel adopted Jotform to power key business operations. The team built a custom management app using Jotform Apps, enabling them to standardize and streamline managerial tasks. Integrations with Google Sheets and Google Drive simplified data sharing, while Zapier and Stripe integrations allowed seamless payment processing. These tools provided the flexibility needed to adapt to the company’s evolving demands and helped New Wheel focus on scaling their business efficiently.
Results
With Jotform, New Wheel transformed its operational processes, creating streamlined workflows and simplifying data management across all locations. Employees can now access critical business data quickly and manage tasks with ease. Thanks to Jotform’s integrations, New Wheel has improved efficiency, reduced administrative burden, and scaled operations without compromising service quality.
Simplifying our business processes
As a business grows, it’s critical that things become simpler, and what Jotform has really helped us do is simplify everything as much as possible
Co-owners, New Wheel
